Fourloko UK

Four Loko UK was a client I worked on for a year, and what a VERY fun ride it was! Alongside my bestie (/creative partner), I managed the social content calendar, along with influencer marketing and ad hoc website / email marketing requests. We had to be on the absolute pulse of trends, not take anything too seriously and interact daily with a very witty audience. We also launched two new flavours in the UK - creating annoyingly teasing content to stir up the community and build pre-launch buzz. We even sold out one the the flavours online in the UK within the month!

As you can see below, we had a lot of fun with the content. This was one of those projects where I had to double check this was definitely a 'job'.